FINRA has investor education materials such as BrokerCheck, which provides insight into firms and financial advisors.

Company Name - City, State

Diversified Asset Planners, INC. 

Donald Leitzell

Donald Leitzell


ASSISTANT: Madeline Jaglowski--

ASSISTANT: Dianne Pighetti--

Donald Leitzell was a founding member and president of Diversified Asset Planners, INC. established on June 10th, 1987. He is a Registered Representative with J.W. Cole Financial, Inc. and an Investment Advisor Representative with J.W. Cole Advisors. He helps individuals, businesses, and organizations develop a comprehensive financial roadmap to establish a secure future while taking into account individual client goals.

Don believes in conservative investments during these uncertain days while providing the income that may be needed. He meets with clients by referral with one-on-one meetings discussing confidential and life-altering events such as retirement.

Don holds FINRA series 7 and 65 licenses along with being a representative for life, fixed annuity, variable life, variable annuity, health and accident insurances. He is able to provide comprehensive insurance and investment solutions to help meet various needs for retirement.

Don earned a Bachelor of Science (1971) and Master’s (1976) Degree in Economics graduating with honors and distinction from The Pennsylvania State University. He became a Certified Financial Planner® in 1986 which requires fulfilling 30 credits of continued education every 2 years. Don’s financial experience within the field dates back to 1974 contributing to his success in holding over 800 clients within the Central Pennsylvania and Eastern Coastline areas.

Outside of assisting his clients, Don is incredibly involved with the Blanchard Church of Christ. He enjoys spending time with his family and watching his grandchildren participate in local sports. He is an avid supporter of the Coaches Vs. Cancer foundation along with Bellefonte Little League, State College High School sports, and many others.